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30 July 2008
The Storey is a £3m development to bring a grade II listed Victorian building back into use as a hub for the creative industries. Artist Tod Hanson was selected to design a public artwork that would attract people to an energetic, contemporary and creative centre. Tod has completed a number and variety of public commissions, including designs for a school in Bristol, a temporary lighting project for Glow, Newcastle’s light festival, and a project at the Victoria Baths in Manchester.
The selection panel were attracted by the wow factor of Tod’s design proposal, the boldness of what Tod describes as his ‘industrial pop-florid baroque’ graphic style, and his track record in completing previous successful projects. Tod’s proposal was to use the front pavement area of the Storey building to locate a graphic depicting flowing coloured streamers, which are celebratory and yet also can be read in the light of pressing environmental concerns. His aim was to echo the grandeur and detailing of the Storey building whilst employing modern technological processes, making the Storey a visually spectacular destination.
Organiser/employer: Lancaster City Council »