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DACS (the Design and Artists Copyright Society) has warned visual creators who use social networking sites to promote their work to stop and read the small print.
Controversy in February over Facebook's revised terms of use has highlighted the risks of posting content online. Facebook has temporarily backed down from their attempts to retain and use content even after a Facebook user terminated their account. But DACS would still suggest that visual creators scrutinise carefully the terms involved before they upload their material. The 'User Content Posted on the Site' section in the current terms of use stipulates that when you upload material you grant Facebook a permanent, irrevocable, fully paid, non-exclusive, transferable worldwide licence permitting them to: use, copy, perform, display, reformat, except and distribute your work for any purpose - including promotion, advertising, commercial uses prepare derivative works from your work incorporate your work into other works grant and authorise sub-licenses of the foregoing. All this applies for the full term of copyright in a visual creator's work (the lifetime of the creator plus seventy years) "Networking sites are a brilliant addition to the way in which artists and others can share their work with others," says John Robinson, DACS' Director of Legal and International. "But...
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