Asserts that the perception of risk is so pervasive that it leads to good creative business propositions being turned down because of prejudicial presumptions by lenders or investors. Paper aims to establish whether being in business in the creative industries sector carries inherent additional risk. Draws various evidence strands together to make 16 specific recommendations on how government can best deploy the resources at its disposal to maximise the potential of the sector as a whole. Written by ex-adviser to Ed Vaizey.
- Helen Burrows, Kitty Ussher