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Viewing single post of blog Perfume as Practice

Upon contemplating my work, and the processes behind my work, initial reactions from an audience almost always tend towards how scent evokes memory. Over the years I have accepted this as an inevitability, and it’s not as though I begrudge such responses, but I do strive against utilising it in my work.

Why? Well for a few reasons. Firstly, if I aim to confound and challenge perceptions of scent and what scent can be, then I need to remove myself from preconceived concepts. Besides which scent and memory have been exploited in creative practice many times, and I see no reason to contribute to such themes myself.

Secondly, while it’s hard to argue the neurological links between scent and memory, it certainly isn’t unique as all the senses have connections with memory. Given this, it’s reasonable to theorise that scent has links to our relationship with the world that exist away from memory.

And it’s these other possible relationships between scent and ourselves that I seek to discover, refine and utilise. Contributing to a wider discussion about scent relative to our lives and contributing to our collective knowledge of scent in a way which adds to our understanding of it is when I position myself and my creative practice.


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